In this time and age, it takes more than just building social media plans by the book – the common ideas are posting photos, generating Q&A ideas, interacting with users by responding promptly and liking, reacting to their post, commenting back something witty and generous. These are great ideas but with the competitive world today, especially in social media, we have to constantly adapt and create a collective voice, that’s the first key.
Second, is to elevate the ideas and turn them into something fun, and that’s what we’re going to discuss. 7 ideas to make your social media content fun:
- Put your followers on the spotlight
If you’ve seen Instagram stories, posts along with twitter is that they commonly mention their user’s post and come up with a heartfelt comment and in return this creates a bond between you and the user, it may sound cheesy at first, this bond will ultimately help you garner attention since one follower and his/her contacts will get the attention of your content and will check out your page, it multiply and grow.
It may sound experimental at first but it’s worth a try, one or two can make a difference. It’s a fulfilling accomplishment to have one feel validated, it’s rewarding knowing you have an impact and your social media has a voice that adds to a dialogue whatever you’re putting.
- Hold A Giveaway or a Contest
Going an extra mile peaks the interest of your followers, it generates your followers’ attention to follow your page, whether you’re promoting an event or selling a product, #2 is a must because it attracts more followers but don’t do it for the sake of seeking the numbers – do it because you love them back and appreciation finds its way, it encourages users and their friends to look at your page because you have great to offer, it’s a positive mindset that turns infectious in a proactive, meaningful way.
- Behind-The-Scenes photos
Client engagement is one of the essential aspects of social media account, it keeps your presence in the community constant and keeping a relationship between you and your clients smoothly projects your relevance. Posting behind-the-scenes photos add to client engagement, it adds an assurance and transparency that becomes reassuring you’re legit and it inspires and influences your followers who want to follow the same suit as you do.
Behind-the-scenes photos not only engage your followers but it projects an image that meets your demographics’ expectations.
- Use emojis
Another aspect of social media branding is emoji, incorporating it with posts adds another layer on your image and helps you to have a certain template and allow the users to have an idea that you’re not monotonous and have an actual personality which again adds a voice to your brand.
- Team up with another brand
I briefly mentioned this in prior article in regards to social media ideas on influencer, an influencer has its limits and can reach a certain amount of following but another brand would allow creating ideas and new demographic which allow you to come up with content ideas that would flock more followers and at the same time, it elevates your page and makes you more credible.
Collaboration posts with another page allow you to attract followers from your collaborator and in a way, it helps you
- Put Personal Posts
Image is everything, adding a face on your brand matter after a point that you’ve gained a reputation makes a natural step to become a role model, create a presence of you as the face. It has to be you reinforce the personal angle on your post, it makes you sincere and become influential and attract more followers.
- Create A Solid Marketing Plan
Focus on one angle, what would be your theme? Your color scheme, what is your timetable and budget, schedule are factors to create a good plan that is fixed and focused, it helps you understand your client, organize your plans in a meticulous way, this approach helps you get a grasp on areas to market your brand and service.
Sure, there are endless documents (excel and word files), it’s a good practice that helps you stay focus and adjust ideas and look out for weakness that needs to patch up.
BONUS: Post more trivial content
The challenge is it can be redundant but with the right word by keeping it concise, seamless, say write one or two sentences that you can sum up trivia about your work know what kind will you be posting help and if you can word them in your own way helps it.